Contributors
Founder and Chair – LMFC
Vice Chair – LMFC
President and CEO – LMFC
President & CEO – The Bank of Holland
SVP of Shared Services - LMFC
I admit it.  In my heart of hearts, I am a ‘peddler’.  I think sales are the best part of any business and as my friend John says, ‘Nothing happens without a sale’. 
 
I have been puzzled over the years about people’s concern (and in some cases, dread) about sales and particularly cold calling.  I have attended more sales training program than I care to remember but I just came across a short article by Jeffrey Gitomer describing how to have a successful cold call.  It is the best thing I have seen and will save you the time and money of attending a sales seminar.  This works.  I have done it for years and it takes all the mystery out of successful cold calling.  Try it tomorrow.  
 
I hope you and your people find it useful. 

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